Apple Teams Up With Singapore to Launch LumiHealth, a New Apple Watch App That Promotes Healthier Living
As part of Singapore’s Smart Nation initiative, which is a national effort to improve lives and livelihoods for all through harnessing technology, the Health Promotion Board has partnered with California-based tech giant Apple to launch LumiHealth, an app for health and wellness.
Created in collaboration with a team of physicians and public health experts, LumiHealth leverages on Apple’s technology to generate personalised programs based on behavioural insights. Available only on the Apple Watch, the two-year program encourages users to get active and adopt healthier habits through personalised reminders, programs, activity coaching and incentives.
“Singapore has one of the world’s leading healthcare systems, and we are thrilled to be partnering with them to incorporate Apple Watch and LumiHealth into their holistic approach to well-being,” said Jeff Williams, Apple’s chief operating officer in a press release.
“Apple Watch has already helped millions of our customers manage their activity levels to improve their health, and we look forward to applying our expertise here in the same privacy-friendly way that distinguishes all Apple products and services.”
The LumiHealth experience is made interactive and fun as users help a friendly, intergalactic explorer navigate different worlds by completing weekly activity goals such as walking, swimming, yoga, and other activities, as well as holistic health challenges like improving your sleep habits, managing stress, and making healthier food choices.
Completing these challenges will also help users earn coins, which can be used to redeem Health Promotion Board eVouchers for major lifestyle retailers, F&B outlets and supermarkets. The rewards are reportedly worth up to S$380 over the two-year duration of the program.
LumiHealth also acts as your personal health assistant, sending personalised recommendations and health tips such as health screening and vaccination reminders, surveys, and wellness articles.
“Even as all of us around the world are dealing with the challenges of Covid-19, we must keep investing in our future. And there is no better investment than in our own personal health,” said Heng Swee Keat, deputy prime minister of Singapore.
“This partnership between Singapore and Apple will enable Singaporeans to lead healthier lives, but equally important, it will contribute valuable insights to improving the health of people all over the world.”
As for privacy concerns, Apple assures that customer privacy and data security is built into LumiHealth’s design. Users must opt-in and provide consent to share information with LumiHealth when they join, with the collection of any identifiable data limited to information that will enable the app to provide a customised experience for the user.
All user data will be encrypted, and Apple confirms that “no data from LumiHealth will ever be sold or shared for marketing purposes.” Users may also choose to opt-out of sharing personal information at any time.
LumiHealth is available for free from October 28, 2020, for residents in Singapore aged 17 and older with a SingPass account. Apple Watch Series 3 or later is recommended for the app, which works in tandem with the Health app and HealthKit. Pre-order is already available in the App Store.