Cover CANNES, FRANCE - MAY 10: Léa Seydoux attends the screening of "Cold War (Zimna Wojna)" during the 71st annual Cannes Film Festival at Palais des Festivals on May 10, 2018 in Cannes, France. (Photo by Tristan Fewings/Getty Images)

The 2021 Cannes Film Festival is coming, but here are few things you must know about the celebration before you fawn over highly acclaimed movies and celebrities.

Cannes is one of the most prestigious film festivals in all of Europe. The event, which has been running since 1946, is home to many talented filmmakers and their craft. 

This year, Cannes is set to return for its 74th edition from 6 to 17 July. Because of the harrowing threats of the COVID-19 pandemic, the awarding body will acknowledge the nominees and winners online.

Before you gush over your favourite stars and films, we have listed some of the things you may want to learn about the festival. 

Read more: Cannes Film Festival 2021: All The Movies Included This Year

1. The Red Carpet Is Changed Three Times A Day

It is not enough for the Cannes film festival to have just one carpet for the whole celebration. Apparently, the organisers change the two-kilometres long carpet of the festival three times every day (or approximately, 40 times during the course of the event). 

This act has actually angered green campaigners around the globe. In 2013, the Greenpride association filed a petition to stop the overuse of the red carpet at the Cannes Festival. "For years the Cannes has been using up kilometres of barely-used carpet; last year one of the organisers was asked why they change it even though it’s not damaged at all, and he said ‘I don’t know.'" 

2. The Festival's Budget Goes Up To 30 Million Euros

The budget allotted for the Cannes film festival is reportedly in the €30-million ($33 million) range. It is funded by French taxpayers and many corporate sponsors around Europe. 

More from Tatler: The Much-Awaited Cannes Film Festival Will Be Postponed to July 2021

3. The First Festival Was Delayed For Seven Years

The world's first international film festival was in 1932. Held in Venice, the event was reportedly used to promote Nazi propaganda with films being censored left and right. France did not take this lightly and established a festival of its own—Festival international du film. The first Cannes festival would have been held from 1 to 20 September 1939, but it was called off because of the second World War. On the morning of 1 September, the French government immediately ordered a general mobilisation after Hitler invaded Poland. The war lasted six long years.

In 1946, the government approved the revival of the festival to lure more tourists back to the French Riviera. The festival relaunched on 20 September 1946 representing 18 nations around the globe.

Fact: The Festival international du film was not called Cannes Film Fest until 2003.

4. Delbert Mann's 'Marty' Was The First Winner Of Palme d'Or

Palme d'Or (golden palm), the highest prize at the Cannes, was first awarded to Delbert Mann for his film Marty. The story follows Marty Piletti (Ernest Borgnine), an Italian-American butcher who resigns himself to bachelorhood. He meets science teacher Clara (Betsy Blair) who his mother and peers do not like.

Instead of giving Clara up, Marty defies his loved ones in order to be with the one he truly loves. When his friends ask what he's doing, Marty replies: "You don't like her, my mother doesn't like her, she's a dog and I'm a fat, ugly man! Well, all I know is I had a good time last night! I'm gonna have a good time tonight! If we have enough good times together, I'm gonna get down on my knees and I'm gonna beg that girl to marry me! If we make a party on New Year's, I got a date for that party. You don't like her? That's too bad!"—an iconic rant that would go down in film history.

Related: 7 Unorthodox Romance Movies to Watch on Valentine’s Day 

5. The First Cannes Poster Was Designed By French Painter Toulouse-Lautrec's Cousin

The first Cannes Festival poster was designed by French painter Toulouse-Lautrec’s cousin, Jean-Gabriel Domergue. The artist initially designed it for the first festival in 1939.

Domergue is known around France as an artist specialising in portraits of Parisian women. He is also often described as “the inventor of the pin-up” for his slender-necked and wide-eyed female portraits.

Read more: Cannes, Venice, Toronto, and Berlin Film Festival To Unite In 10-Day Virtual Cinema Program

6. Before Palme d'Or, The Highest Cannes Festival Prize Was Grand Prix du Festival International du Film

Before Palme d'Or was presented in 1955, the Grand Prix du Festival International du Film was the award that all nominees were eyeing on. The award would typically vary in design every year depending on the contemporary artist and jewellers who submit their designs for a palm. 

More from Tatler: Cannes: A Weekend Of Red Carpet Glamour

7. There Are Always Two Palme d'Or Trophies

Every year, the organisers prepare at least two different Palme d'Or trophies in the event of an accident or two winners being announced. Each Golden Palm branch is made of 18-carat fold which costs €20,000 ($23,000).

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