Netflix has launched Golden, a new social media channel dedicated to celebrating and championing pan-Asian diaspora talent and storytelling. The announcement comes with an introductory video that includes major stars of Asian descent. “This is where we all come together. This is where we push each other, where we learn from each other but above all, celebrate each other,” says multiple stars in the clip.
People from around the world can find and follow @NetflixGolden channels on Instagram and Twitter. It will celebrate Netflix’s pan-Asian talent both on and off-screen. There are already a few projects lined up including new episodes from the social series, Spill the Boba Tea with Wong Fu Productions.
There, co-founder Philip Wang chats with various Netflix stars of Asian descent at his Bopomofo cafe while creating unique bubble tea drinks—based on the stars’ lives. The next episode will star Emily in Paris songstress, Ashley Park.