The entrepreneur introduces his latest business: a gallery that makes world-class art accessible to everyone
“Whatever I’m doing, I’m always trying to build this bridge between French art de vivre and Asia,” Arthur de Villepin explains. And so far, he’s succeeded. With the companies under his Art de Vivre Group, Arthur has already introduced Hongkongers to French food, quality wine (through Pont des Arts) and world-class photography (with YellowKorner).
Now, Arthur—a 2016 Generation T lister—is turning his attention to the art world. On Hollywood Road, he’s opening the first Hong Kong outpost of Carré d’artistes, a contemporary art gallery founded in 2001 in the picturesque French city of Aix-en-Provence that now has more than 30 exhibition spaces around the world.
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The ethos of Carré d’artistes is to make art affordable and accessible; rather than hosting months-long solo exhibitions, Carré d’artistes showcases works by dozens of different artists at any one time. Before the opening of the gallery, Arthur explains why he wanted to bring this unique concept to Hong Kong and why art should be accessible to everyone.
What was your first encounter with Carré d’artistes?
I was renting an apartment in Paris, in Saint Germain, and 200 metres away from my apartment were two Carré d’artistes galleries. Every day I’d take my croissant or my pain au chocolat and walk by these galleries, and I was really struck by the concept and the people there.
Then I went to Aix-en-Provence for a holiday and I went to Carré d’artistes there. Again, the people had a different approach to the galleries that I was used to.